These personal data processing principles explain how we process personal data when providing services within our company, Social Marketing s.r.o. , with registered office: Kozia 28 , 811 03 Bratislava - Staré Mesto district , Slovak Republic, ID number: 53 517 202 , registered in the Commercial register of the District Court Bratislava I, section Ltd., insert no. 150433/B , via https://www.draxard.com/ or under the brand name Draxard .
The protection of your personal data is important to us. We process your personal data in accordance with the relevant legal regulations, in particular EU regulation no. 2016/679 on the protection of natural persons in the processing of personal data and on the free movement of such data (hereinafter referred to as the " Regulation ") and Act No. 18/2018 Coll. on Personal Data Protection as amended (hereinafter referred to as the " Personal Data Protection Act ") and in accordance with these personal data processing principles.
For what purposes do we process your personal data?
We process personal data for the following purposes:
- Provision of our social network services (in particular social network management and analysis);
- Fulfillment of legal accounting and tax obligations;
- Marketing communication in the form of sending current offers ( newsletters );
- Operating our website and applications;
- Operation of profiles on social networks;
- Publication of references;
- Securing our potential legal claims.
What are the legal bases for processing your personal data?
Purpose
Legal basis
Provision of our social network services (in particular social network management and analysis)
Art. 6 par. 1 letter b) Regulations – performance of the contract and pre-contractual relations; or Art. 6 par. 1 letter f) Regulations – our legitimate interest to properly deliver the ordered services in the event that the person concerned is not also a party to the contract;
Fulfillment of legal accounting and tax obligations
Art. 6 par. 1 letter c) Regulations in connection with Act no. 595/2003 Coll . on income tax, as amended, by Act no. 431/2002 Coll . on accounting as amended and other relevant legal regulations - fulfillment of legal obligations;
Marketing communication in the form of sending current offers ( newsletters )
Art. 6 par. 1 letter f) Regulations – our legitimate interest in conducting direct marketing to our customers; or Art. 6 par. 1 letter a) Regulations - the consent of the person concerned;
Operating our website and applications
Art. 6 par. 1 letter f) Regulations – our legitimate interest to operate and improve the functionality of our website; or Art. 6 par. 1 letter a) Regulations - the consent of the person concerned (in the case of other than necessary cookies / tracking technologies);
Operating our profiles on social networks
Art. 6 par. 1 letter f) Regulations – our legitimate interest in operating and improving the functionality of our profiles on social networks; or Art. 6 par. 1 letter a) Regulations - the consent of the person concerned;
Publication of references
Art. 6 par. 1 letter a) Regulations - the consent of the person concerned;
Securing our potential legal claims
Art. 6 par. 1 letter f) Regulations - our legitimate interest to secure and enforce our potential legal claims
What personal data do we process?
We only process data that is necessary to achieve the purpose of processing. The scope of processed personal data depends mainly on the type of service provided. In particular, your basic identification and contact data and data from profiles on social networks, which we manage and analyze, are processed.
In what position do we process your personal data?
If we process personal data on our behalf, we are in the position of the operator. However, as part of the provision of our services to our clients, we may access personal data, which we then process on behalf of the client (on the basis of the contractual relationship we have with him) and then we are in the position of an intermediary when processing personal data and rely on the legal basis of the processing specified by the client. It can be, for example, the management of client profiles on social networks.
To whom do we disclose your personal data?
We make personal data available to other persons only to the extent necessary. Personal data may be provided to the following categories of recipients and public authorities:
- IT service providers;
- Providers of accounting, tax and legal services;
- Payment service providers;
- Postal and courier service providers;
- Social network providers;
- Suppliers of other services necessary to achieve the processing purposes;
- Tax Office;
- Courts, law enforcement agencies, bailiffs;
- Other authorized entities in the sense of relevant legal regulations.
To which countries do we transfer your personal data?
We do not intend to transfer your personal data across borders to third countries outside the European Economic Area (EU, Iceland, Norway and Liechtenstein). In the event that personal data should be transferred to third countries, we will of course ensure an adequate level of protection of your personal data. The transfer of personal data may occur as part of the operation of our profiles on social networks. More detailed information on the processing of personal data for this purpose can be found in the social networks section.
How long do we keep your personal data?
We will keep personal data for as long as the purpose of personal data processing exists , i.e. at least for the duration of the contractual relationship and to the necessary extent until the expiry of the limitation periods for the application of possible legal claims and for the archiving period determined by the relevant legal regulations, but always at least until the end of all legal claims proceedings.
In the case of personal data processed on the basis of consent, personal data will be processed for a maximum period of the granted consent, while the granted consent can be revoked at any time.
In the event that you do not wish to continue receiving our current offers ( newsletters ), it is sufficient to unsubscribe from their subscription via the dedicated button always listed at the end of the e-mail [autor1] . For this purpose, your personal data will be processed for the period of unsubscribing or for the period of revocation of consent or objection to processing for this purpose in another way.
Where do we get your personal data from?
In most cases, we obtain personal data directly from you. Providing your personal data is voluntary, but failure to provide personal data may impact our ability to provide the services you require. If we do not have personal data directly from you, we probably obtained it from our clients.
Spracúvame osobné údaje detí?
Naše služby nie sú určené pre osoby mladšie ako 16 rokov.
What measures do we take to protect your personal data?
your personal data in accordance with the relevant legal regulations, in particular the Regulation and the Personal Data Protection Act. We use state-of-the-art technology for secure storage and data portability, and regularly draw attention to the expertise of our staff.
What rights do you have as a data subject?
As a data subject whose personal data is processed, you have the following rights in connection with the processing of your personal data:
- the right to request from us access to your personal data and information about processing (including confirmation of processing);
- the right to correct incorrect personal data and supplement incomplete personal data;
- the right to delete personal data or limit processing (especially if the purpose of processing has ceased, consent has been revoked or if illegal processing occurs; deletion of personal data is possible only after the expiration of legal or contractual periods for their storage);
- the right to object to processing on the basis of our legitimate interests (we will not further process your data unless we demonstrate the necessary legitimate interests for the processing of personal data that outweigh your rights or interests; if you object to the processing of personal data for the purpose of direct marketing, we will not further process the personal data for this purpose process);
- the right to data portability;
- if the processing is based on consent, the right to revoke consent at any time, while the legality of personal data processing based on the granted consent remains preserved until the consent is revoked;
- with the supervisory authority, i.e. Office for the Protection of Personal Data of the Slovak Republic (proceedings pursuant to §100 of the Personal Data Protection Act).
If you wish to exercise your rights, you can contact us using the contact details below. We will request a fee for providing information only in cases that are regulated by the Regulation or The Personal Data Protection Act (e.g. in the case of an obviously unfounded request or a repeated request). To obtain information, you must identify yourself as a data subject or demonstrate that you are authorized to receive information concerning a third party.
Cookies and other tracking technologies[AP2]
cookies and similar tracking technologies on our website and applications . Cookies represent a small text file that the website stores on the computer or mobile device of the person concerned when browsing it. Similar tracking technologies are e.g. beacons , tags and scripts to collect and track information and to improve and analyze our services (hereinafter referred to as " cookies ").
We use cookies , which serve for the proper operation of the website and the services provided. The cookies used may also be necessary to improve the functioning of the website and the services provided, to measure traffic and for personalized marketing. Cookies files they can be temporary or permanent depending on how long they are used. Temporary cookies are deleted after closing the browser, permanent cookies remain on the user's device for a predefined period. In some cases, we use third-party cookies .
Without your consent, we use cookies only if it is necessary to ensure the proper functioning of the website and the services provided. In other cases, cookies are used exclusively on the basis of your consent, which can be granted through the cookie bar. By clicking "Accept all" you agree to the use of all cookies , including third-party cookies . If you do not want all cookies to be used , by clicking on "Settings" you have the opportunity to choose which cookies , except essential cookies , will be used.
cookies at your discretion also through the settings of your web browser, while detailed information is given, e.g. at https://www.aboutcookies.org/ . However, if necessary cookies are rejected , our website and services may not function properly.
Categories of cookies we use:
- Necessary cookies are necessary to ensure the functioning of our website and the services provided. Unlike other cookies , we use these cookies without your consent.
- Functional cookies allow us to improve the functionality and personalization of our website and services. Although these cookies are not necessary for the functioning of our website or services, if you refuse them, our website or services may not function properly.
- Analytical cookies allow us to measure traffic and the way our services are used, so that we can improve their quality.
- marketing cookies so that we or our marketing partners were able to offer you relevant advertising.
We mainly use the following cookies :
Title
Purpose of use
Retention period
Social networks[AP3]
We run profiles on social networks under the name draxard . In this case, we only have limited authorizations when processing your personal data and it is necessary to familiarize yourself with the personal data protection conditions of the specific social network operator.
Facebook and Instagram
Personal data for social networks Facebook and Instagram is processed by Meta Platforms , Inc. respectively Meta Platforms Ireland Ltd. The terms of personal data processing can be found at https://www.facebook.com/privacy/policy .
As part of our profiles on these social networks, personal data may be processed for various purposes, while with regard to the purpose of processing, we may be in a different position in relation to the operator of these social networks:
- Management of our profile - in this case, we are in the position of the operator and the operator of social networks in the position of an intermediary. Within this purpose, we may use services provided by social network operators, such as " data file custom audiences " used to manage the audience during the implementation of advertising campaigns or " measurement and analytics " used to measure the performance and reach of advertising campaigns. This processing takes place in the case of your interaction with our profile or with our campaigns. The following legal guarantees apply to the processing of personal data: https://www.facebook.com/legal/terms/dataprocessing
- Statistical data - for the purpose of analyzing the operation of our profiles on social networks (site traffic statistics), the operator of the social network provides us with statistical data in anonymized form. In this case, we are joint operators with regard to the processing of personal data. More information on the processing of personal data for this purpose can be found here https://www.facebook.com/legal/terms/page_controller_addendum .
The Facebook icon as well as Instagram is listed on our website. If you click on these icons while you are logged in to your Facebook or Instagram account, the operator of the social network can assign your visit to your user account. The operator of the social network stores the obtained data about you and uses it for its own purposes of advertising, market research and/or customization of its services and tools. We recommend that you always log out after using social networks. For more information about the processing of personal data by social network operators and your rights, it is necessary to familiarize yourself with their processing conditions (listed above).
YouTube
We also have our profile on YouTube and we publish our videos through YouTube and on our website. There is also a YouTube icon on our website. YouTube is operated by Google LLC or Google Ireland Ltd. By visiting our website, starting a video or clicking an icon, the operator of the social network can save the data obtained about you and use it for its own purposes of advertising, market research and/or customization of its services and tools. If you have a YouTube user profile and do not wish to be associated with your profile, you must log out before activating the YouTube button. For more information about the processing of personal data by the operator of the social network and your rights, it is necessary to familiarize yourself with its processing conditions at https://policies.google.com/privacy .
Svoj profil máme aj na sociálnej sieti LinkedIn. Na našej webstránke je taktiež uvedená ikona LinkedIn. Prevádzkovateľom tejto sociálnej siete je spoločnosť LinkedIn Corporation (USA). Kliknutím ikony môže prevádzkovateľ sociálnej siete ukladať získané údaje o vás a používať ich na vlastné účely reklamy, prieskumu trhu a/alebo prispôsobenie svojich služieb a nástrojov. Pre bližšie informácie ohľadom spracúvania osobných údajov prevádzkovateľom sociálnej siete a vašich právach je potrebné sa oboznámiť s jeho podmienkami spracúvania na https://www.linkedin.com/legal/privacy-policy.
TikTok
Svoj profil máme aj na sociálnej sieti TikTok. Na našej webstránke je taktiež uvedená ikona TikTok. Prevádzkovateľom tejto sociálnej siete je spoločnosť TikTok Technology Limited (Írsko). Kliknutím ikony môže prevádzkovateľ sociálnej siete ukladať získané údaje o vás a používať ich na vlastné účely reklamy, prieskumu trhu a/alebo prispôsobenie svojich služieb a nástrojov. Pre bližšie informácie ohľadom spracúvania osobných údajov prevádzkovateľom sociálnej siete a vašich právach je potrebné sa oboznámiť s jeho podmienkami spracúvania na https://www.tiktok.com/legal/page/eea/privacy-policy/en.
When might this policy change?
We reserve the right to modify these personal data processing principles at any time as necessary in accordance with current legislation and the current state of affairs. The current personal data processing policy can be found on our website.
In case of any questions or comments, do not hesitate to contact us by e-mail or post:
address: Kozia 28, 811 03 Bratislava, Slovakia
